I’m not interested in helping you build a business that only works on paper.

I want it to work for your actual life.

I’m Sarah Maree, a business strategist and Human Design practitioner who believes the person running the business belongs in the strategy.

Because your capacity matters. Your goals matter. Your responsibilities matter. The way you naturally make decisions, communicate, lead and work matters.

And none of that should be treated like an inconvenience to work around.

I’m not interested in helping you build a business that only works on paper.

I want it to work for your actual life.

I’m Sarah Maree, a business strategist and Human Design practitioner who believes the person running the business belongs in the strategy.

Because your capacity matters. Your goals matter. Your responsibilities matter. The way you naturally make decisions, communicate, lead and work matters.

And none of that should be treated like an inconvenience to work around.

I’m not interested in helping you build a business that only works on paper.

I want it to work for your actual life.

I’m Sarah Maree, a business strategist and Human Design practitioner who believes the person running the business belongs in the strategy.

Because your capacity matters. Your goals matter. Your responsibilities matter. The way you naturally make decisions, communicate, lead and work matters.

And none of that should be treated like an inconvenience to work around.

Human Design isn’t the strategy itself.

It helps me make your strategy more specific.

I use Human Design because it gives us another layer of information about how you naturally operate.

But I’m still looking at the business in front of me.

Your offers. Your clients. Your revenue. Your capacity. Your marketing. Your leadership. Your life.

The chart gives us context.

The work is deciding what to do with it.

Strategy has always been the work.

Before Aligned by Design, I was already spending my days inside businesses.

Building systems. Managing projects. shaping marketing strategy. Supporting founders behind the scenes. Looking at what was working, what wasn’t, and where things were becoming harder than they needed to be.

And the longer I did that work, the more obvious something became:

the same strategy can work brilliantly for one person and completely unravel another.

Not because one of them is doing it wrong.

But because businesses are run by humans.

Humans with different energy, decision-making processes, communication styles, families, responsibilities, ambitions and seasons of life.

Human Design gave me another way to understand those differences.

Not as a replacement for business strategy.

As a way of making it more personal, more useful and more sustainable.

That’s the work that became Aligned by Design.

I believe ...

Your business should fit your life.

Not require you to continually rearrange your life around it.

Capacity and capability are not the same thing.

Being able to do something doesn’t mean it belongs in the season you’re in.

Human Design should create more agency, not more rules.

You don’t need another list of things you’re “supposed” to do because of your Type.

Your strategy should be specific.

To your design. Your goals. Your business. Your reality.

Alignment is not passivity.

Sometimes the aligned decision is the ambitious one. Sometimes it’s the boundary held. Sometimes it’s changing the entire plan.

Plus I’m building in context too.

I’m not outside of business looking in.

I run businesses. I work with clients. I make decisions around capacity, revenue, family, ambition and the amount of time that actually exists in a week.

I know what it is to have a business plan collide with real life.

And that matters to the way I work with women.

Because I don’t want to hand you an ideal version of your business that assumes unlimited time, energy or support.

I want to help you build the version that works for the life you’re actually living.

I’m also a mum of three, which has made me extremely distrusting of any business advice that assumes your calendar belongs entirely to you.

My design... (in case you're curious)

Manifesting Generator

6/2 Profile

Emotional Authority

I’m a Manifesting Generator who is very capable of becoming wildly interested in a new idea halfway through another one.

The 6/2 piece has probably been just as influential in my work: I need lived experience. I want to test things. Observe them. Pull them apart. See what actually works.

And Emotional Authority means I have learned, sometimes the hard way, that my best decisions rarely need to be made in the exact moment somebody asks me for one.

Knowing those things hasn’t made me less ambitious. It’s made me much better at knowing how to work with myself.

My credentials & experience...

(in case you were curious about them too)

Business + strategy

Business strategy

Online business management

Social media + marketing strategy

Systems + operations

Graduate Certificate in Business

20+ years running my own businesses

Business + strategy

Business strategy

Online business management

Social media + marketing strategy

Systems + operations

Graduate Certificate in Business

20+ years running my own businesses

People + modalities

Human Design Practitioner Certification

Gene Keys study

NLP Practitioner Certification

Life Coaching Certification

Breathwork Practitioner Certification

Meditation Practitioner Certification

People + modalities

Human Design Practitioner Certification

Gene Keys study

NLP Practitioner Certification

Life Coaching Certification

Breathwork Practitioner Certification

Meditation Practitioner Certification

"Forever grateful for crossing paths"

Sarah has the loveliest communication style. Clear, concise, thoughtful. Forever grateful for crossing paths with her.

Mel

I don’t want you to build a business that looks aligned.

I want you to build one that feels recognisably yours.

If you’re ready to understand your design, apply it more deeply, or build a business around the way you actually work, come get Aligned by Design with me.

I don’t want you to build a business that looks aligned.

I want you to build one that feels recognisably yours.

If you’re ready to understand your design, apply it more deeply, or build a business around the way you actually work, come get Aligned by Design with me.

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